TOMMY HILFIGER SPRING 2015 WOMEN'S COLLECTION
With the music festival girl as his muse, Tommy Hilfiger channels his longtime love of rock-and-roll for his Spring 2015 collection. The look is a glamorous riff on the vintage rock style of his favorite iconic musicians of the late ‘60s and early ‘70s. Inspired by the heyday of rock’s golden era, his collection takes an updated cue from the free-spirited festival girls of today, channeling their youthful energy and effortless cool.
The collection features Tommy’s signature color palette, given an edgy remix in deep, moody hues with metallic pops. Embellished concert tees, eclectic vintage buttons, and brocade taping on band jackets, pea coats, and flared trousers evoke a nostalgic King’s Road attitude. Sixties-era military tailoring is seen throughout the collection as a nod to theatrical Sgt. Pepper style. Familiar Tommy classics get a rocker twist – the breton striped t-shirt is finished with gold bullion trim and done in an airy silk jersey, and jeans and jean jackets inspired by his ‘70s archival pieces are reinterpreted in a patchwork of selvedge denim. A series of translucent washed silk chiffon dresses printed with playful tattoo graphics, commissioned by Fernando Lions, are a nod to the freewheeling psychedelic album art of the era. A spray of constellations punctuate the collection via suede skirts and dresses in classic A-line shapes, mirroring the models’ hand-painted star tattoo body art. Easy layering pieces bring a laid-back cool to the look: extra-long knit scarves, striped mesh sweaters, and lightweight faux fur vests pair effortlessly with ankle-grazing dresses. Tommy’s timeless silhouettes and sharp tailoring are infused with a spirited vibe that is distinctly rock-and-roll – it is the intersection of the two lifelong passions that are Tommy’s greatest inspiration.
Sons & Daughters Of…
Georgia May Jagger, daughter of Rolling Stones front man Mick Jagger, opened Tommy’s Spring 2015 runway show in the first look from the designer’s latest collection. Ella Richards, granddaughter of Rolling Stones guitarist Keith Richards, also joined the cast for Tommy’s Spring 2015 show.
Dressing Notes – All Wearing Tommy Hilfiger
Tommy Hilfiger hosted an eclectic group of digital influencers from different fields and areas of expertise outside of the fashion industry – ranging from architecture and travel to dance and art – to document the unique experience of viewing a fashion show for the first time. Participants in the program included Amymarie Gaertner, Vine artist and talented dancer; Micaël Reynaud, Award winning GIF artist; Justina Blakeney, Stylist and artist; Murad Osmanov and Natalia Zakharova, Photographers, partners and world travelers; and Nicanor Garcia, Teacher & photographer, known for his architectural images.
Tommy Hilfiger handed over the reins to its Instagram account to English model, style icon and TV presenter, Alexa Chung. Alexa documented and shared her perspective before, during and after the Tommy Hilfiger runway show, bringing a unique point of view to Tommy’s Instagram account and opening up #TommySpring15 to an even wider global audience.
Tommy Hilfiger turned to Vine and Twitter to provide in-the-moment access to the runway show via a backstage Vine Booth. Models, VIPs and bloggers created bespoke 360 Vines for their social media followers and fans.